Hello Kitty for school: two backpacks, lunchbox, and mug

Hello Kitty is one of the longest-lasting licenses out there, and one of the few that mothers recognize from their own childhood. In our catalog, we have both versions of the backpack, flat and embossed, which is the question we get asked the most.

Flat or embossed

The Hello Kitty Backpack has the character printed on the fabric: it weighs less, stores better, and is the more affordable of the two.

The Hello Kitty 3D Backpack has a molded front, with the character’s face protruding from the body of the backpack. It looks much more impressive and is the one usually requested, but it doesn’t fold and takes up more space on the classroom hook.

The complete character kit

This is everything we currently have from this license. Prices are starting from, as some items have several versions.

Type Product From
Backpack Hello Kitty Backpack €9.95
Backpack Hello Kitty 3D Backpack €14.95
Lunchbox Hello Kitty & Friends Lunchbox €12.95
Mug Hello Kitty Mug €3.50

See the full license collection

How to know which one is yours

These backpacks are official resale merchandise: they are not personalized on the fabric. And in a classroom coat rack, there are several of the same character, so identifying it is a real issue.

What we offer for this is a laser-engraved faux leather tag with the child’s name, which attaches to the zipper pull. It is ordered as an option on the backpack’s product page and charged separately: it is not included in the price. The laser engraving marks the material, so it doesn’t rub off like a marker would.

Official product

Everything on this page is licensed merchandise from the character’s rights holder, not an imitation. If you’re considering buying elsewhere, in how to distinguish an original licensed backpack from a copy we explain what to look for.

Other characters in the catalog

And if you want to choose by age instead of character, in which backpack by age you’ll find measurements by age group, and in the school supplies list, what’s needed at each stage.

Frequently Asked Questions

Is the 3D embossed one worth it?

It depends on the classroom. It looks better and is the one usually requested, but it takes up more space on the hook and doesn’t fold. If hooks are tight, the flat one causes fewer problems.

Is the Hello Kitty & Friends lunchbox personalized?

Licensed lunchboxes in the catalog do have the name in adhesive vinyl on the lid, unlike the backpacks.

Is Kuromi from the same brand?

Yes, both are from Sanrio, but they are different characters with their own products. We have kits for both.

What size are the backpacks?

They are child-sized. The exact measurements in centimeters are on each product page, as they vary between the flat and embossed versions.