Leave an unforgettable mark on your team | Picasita B2B

Turn departing employees into boomerang talent

Assess the programme using your own data and recipients’ responses. We do not present customer results or retention improvements as a guarantee.

Request proposal for alumni View corporate gift baskets
By Javi · Updated: 2026-05-21
Boomerang talent is the employee who leaves the company and, after some time in another organization, returns. HBR studies estimate their potential return rate at 15-20% of all former employees, and their post-return productivity as higher than that of a new employee (zero learning curve).

Why a gift to a former employee has more ROI than one to an active employee

When you give a gift to an active employee, the gesture blends in with the other things they receive from the company (salary, benefits, training, recognition). It is perceived as part of the package.

When you give a gift to a former employee, the contrast is total. Their current company knows nothing about their birth. Their former company does, and tells them with a personalized physical object. The contrast is striking: "my current company doesn’t know about my life milestones; my former company does".

Assess the programme using your own data and recipients’ responses. We do not present customer results or retention improvements as a guarantee.

Selection for alumni program

Same catalog as for active employees. The budget is usually slightly lower (50-70% of the package for active employees).

Why this gesture weighs more than a "let's stay in touch" on LinkedIn

Surprise by contrast

The former employee expects nothing. The gesture breaks the mental pattern of "I'm no longer useful."

Activate word-of-mouth

The former employee shares it with colleagues and future professionals in their industry. Free branding of extremely high value.

Enable the return conversation

Open a channel for a "come back whenever you want" conversation. The real boomerang starts with these gestures.

Marginal cost vs. hiring cost

Set each gift’s budget based on its contents and current total. There is no fixed programme rate or guaranteed retention return.

Frequently asked questions

How do we identify when an alumni has a child if they are no longer on staff?

Three channels: LinkedIn (announces the birth), manager/team-mate network that keeps in touch, or formal "alumni network" program if the company has it activated. Most B2B accounts use LinkedIn as a signal.

Isn’t it invasive to send a gift to someone who no longer works with us?

Assess the programme using your own data and recipients’ responses. We do not present customer results or retention improvements as a guarantee.

What average budget do companies assign to alumni vs. active employees?

Set each gift’s budget based on its contents and current total. There is no fixed programme rate or guaranteed retention return.

Do you also work with offboarding programs (gift when leaving, not for birth)?

Yes, we make personalized farewell gifts. But offboarding due to birth (1-3 years after leaving) usually has more impact than the farewell gift (immediate and expected).

How is an alumni program invoiced with occasional and non-recurring cases?

Assess the programme using your own data and recipients’ responses. We do not present customer results or retention improvements as a guarantee.

The gesture that costs little and returns a lot

If you have alumni with a good relationship, this is one of the gestures with the highest employer brand ROI. We help you set up the program.

Request proposal for alumni